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Jean Piaget Jean Piaget revolutionized early childhood education



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Jean Piaget
Jean Piaget revolutionized early childhood education. He was a professor of medieval literature, sociology, and psychology at the University of Neuchâtel. In 1929, he became the director of the International Bureau of Education. According to Piaget’s theory of learning, the role of teachers is to observe more than to transmit information and knowledge. A good teacher needs to observe the child and guide him/her towards knowledge.

Famous Brands
After looking at a universe of 200 global brands with a notable presence in the U.S., our first step in valuing the brands was to determine revenue and earnings before interest and taxes for each one. We then averaged earnings before interest and taxes (EBIT) over the past three years and subtracted from earnings a charge of 8% of the brand’s capital employed, figuring a generic brand should be able to earn at least 8% on this capital. (Forbes also applied the corporate tax rate in the parent company’s home country to that net earnings figure.) Next, we allocated a percentage of those earnings to the brand based on the role brands play in each industry. To this net brand earnings number, we applied the average price toearnings multiple over the past three years to arrive at the final brand value. For privately held outfits we applied earnings multiples for comparable public companies.
About TCBY®
TCBY® is the original and most well-known frozen yogurt brand, leading the market in nutrition, taste and product quality. Serving communities nationwide for 40 years, TCBY® is a successful model that has fueled the growth of a thriving industry. TCBY®, which currently has over 250 franchise locations worldwide, offers an extensive product line, with most yogurt flavors in varieties that are low in fat, nonfat, or no sugar added. TCBY® launched its unique frozen yogurt classification "Super FroYo" in 2011, which is still the most nutritious frozen yogurt product available in the market, as well as was the first brand to market Greek Frozen Yogurt. Also based in Broomfield, Colorado, TCBY® has been a frozen yogurt innovator from the day its first shop opened in Little Rock, Arkansas in 1981.



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