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Design




Fashionable Technology

The Intersection of Design, Fashion, Science and Technology





AUTHOR:

Sabine Seymour, Vienna, Austria




ISBN-13:

978-3-211-79591-0




PAGES/ILLUS:

249 p., 267 illus. in color, Softcover




PRICE:

$39.95




AVAILABLE (US):

February 2009




The interplay of electronic textiles and wearable technology, wearables for short, and fashion, design and science is a highly promising and topical subject. Offered here is a compact survey of the theory involved and an explanation of the role technology plays in a fabric or article of clothing. The practical application is explained in detail and numerous illustrations serve as clarification. Over 50 well-known designers, research institutes, companies and artists, among them Philips, Burton, MIT Media Lab, XS Labs, New York University, Hussein Chalayan, Cute Circuit or International Fashion Machines are introduced by means of their latest, often still unpublished, project, and a survey of their work to date. Given for the first time is a list of all the relevant information on research institutes, materials, publications etc. A must for all those wishing to know everything about fashionable technology.




SELLING POINTS:

  • Highly topical, unpublished projects of well-known designers, companies and researchers

  • A compact introduction to the theory and application of electronic textiles and wearable technology

  • A unique list of all the pertinent information on a world-wide basis




MARKET:

Scientists, lecturers, students, curators, museums and industry in the field of design, interaction design, fashion, media art, mobile communications, multimedia




SUBJECTS:




Design, general; Interaction Design; Industrial Design




LOCATION IN BOOKSTORE:




Design




RELATED TITLES:

Gründl, The Death of Fashion (978-3-211-49854-5, 2007, $49.95)

Demand, Art, Fashion and Work for Hire (978-3-211-75787-1, 2008, $29.95






COMPETITION:

Pakhchyan, Fashioning Technology (Make Books, 0596514379, 2008, $29.99)

Cooklin, Garment Technology for Fashion Designers (Blackwell, 0632047755, 1997, $29.99)



Education




The Language of Mathematics

Telling Mathematical Tales





AUTHOR:

Bill Barton, The University of Auckland, New Zealand




ISBN-13:

978-0-387-92937-8




PAGES/ILLUS:

approx. 190 p., 50 illus., Softcover




PRICE:

$39.95




AVAILABLE (US):

January 2009




The book emerges from several contemporary concerns in mathematics, language, and mathematics education. It combines discussion of linguistics and mathematics using examples from each to illustrate the other. The main field is that of ethnomathematics, and the work of Ubiratan D’Ambrosio in bringing to our awareness the sociocultural context of mathematics and its pedagogy.




SELLING POINTS:

  • Combines discussion of linguistics and mathematics using examples from each to illustrate the other

  • Conclusions with respect to mathematics and education provide alternatives to conventional practice

  • Contains original material and ideas

  • Based on experience and describes many examples that come from common experience

  • Provides new insight into common mathematical experiences like fractions and circles




MARKET:

Researchers of mathematics education, teachers of mathematics education, graduate students in mathematics education




SUBJECTS:




Language Education; Mathematics Education




LOCATION IN BOOKSTORE:




Education




RELATED TITLES:

Watson, New Directions for Situated Cognition in Mathematics Education (978-0-387-71577-3, 2008, $129)

Francois, Philosophical Dimensions in Mathematics Education (978-0-387-71571-1, 2007, $89.95)






COMPETITION:

Kracht, The Mathematics of Language (Walter de Gruyter, 3110176203, 2003, $143)

Abney, Semisupervised Learning for Computational Linguistics (Chapman & Hall/CRC, 1584885599, 2007, $79.95)



Engineering




Seismic Design, Assessment and Retrofitting of Concrete Buildings

Based on EN-Eurocode 8





AUTHOR:

Michael N. Fardis, University of Patras, Greece




ISBN-13:__978-0-387-93819-6_____PAGES/ILLUS'>ISBN-13:

978-1-4020-9841-3




PAGES/ILLUS:

approx. 600 p., 130 illus. With 8 pages full color section, Hardcover




PRICE:__approx._$139.00_____AVAILABLE_(US)'>PRICE:

approx. $199.00




AVAILABLE (US):

June 2009




The book focuses on seismic design, assessment and retrofitting of concrete buildings, with emphasis on the application of EN-Eurocode 8. After the publication of EN-Eurocode 8 in 2004-05, this 1st in history European Standard for seismic design is currently introduced by the 30 countries of European Standardisation, as part of the suite of Structural Eurocodes, for application in parallel with existing national standards until March 2020 and exclusively after that. In the short term Eurocode 8 is also expected to influence seismic design, assessment and retrofitting standards in countries outside Europe, or to be applied to important facilities. Owing to the increasing awareness of the threat posed by existing substandard and deficient buildings, and as there was no national or international standard for their assessment and retrofitting before the EN-Eurocode 8, its impact in that field is expected to be major.




SELLING POINTS:

  • Provides a combination of general principles and guidance with the provisions of EN-Eurocode 8 and with design examples

  • Although there are a few books in the European or US market on seismic design of buildings, seismic design, assessment and retrofitting is not covered

  • Timely, in view of the introduction and enforcement of EN-Eurocode 8 in practice

  • Timely, in view of the training programmes and the adaptation of University courses for the EN-Eurocodes

  • The author is widely identified, in Europe and beyond, as the main person in the development of EN-Eurocode 8 as well as the 2009 President of the International Federation for Structural Concrete




MARKET:

Structural engineers; graduate students and advanced undergraduate students




SUBJECTS:




Civil Engineering; Geotechnical Engineering; Design, general




LOCATION IN BOOKSTORE:




Engineering




RELATED TITLES:

Peck, Concrete (978-3-7643-7631-4, 2006, $46.95)




COMPETITION:

Carvalho, Designers' Guide to EN 1998 (Thomas Telford, 0727733486, 2005, $174)

Lindeburg, Seismic Design of Building Structures (Prof Pubs, 1888577525, 2001, $66.00)



Electrical Engineering




Static Timing Analysis for Nanometer Designs

A Practical Approach





AUTHORS:

J. Bhasker, eSilicon Corporation, Allentown, PA, USA and Rakesh Chadha, eSilicon Corporation, New Providence, NJ, USA




ISBN-13:

978-0-387-93819-6




PAGES/ILLUS:

approx. 500 p., Hardcover




PRICE:

approx. $139.00




AVAILABLE (US):

June 2009




The book covers topics such as cell timing and power modeling; interconnect modeling and analysis, delay calculation, crosstalk, noise and the chip timing verification using static timing analysis. For each of these topics, the book provides a theoretical background as well as detailed examples to elaborate the concepts.

The static timing analysis topics covered start from verification of simple blocks useful for a beginner to this field. The topics then extend to complex nanometer designs with in-depth treatment of concepts such as modeling of on-chip variation, clock gating, half-cycle paths, as well as timing of source-synchronous interfaces such as DDR. The impact of crosstalk on timing and noise is covered as is the usage of hierarchical design methodology.






SELLING POINTS:

  • Provides a reference for engineers in the field of static timing analysis for semiconductors

  • Discusses the underlying theoretical background as well as in-depth coverage of timing verification using static timing analysis

  • Covers topics such as CMOS logic gates, cell library, timing arcs, waveform slew, and cell capacitance, among others




MARKET:

Professionals in the field of chip design and timing verification of ASICs.




SUBJECTS:




Circuits and Systems; Electronics and Microelectronics, Instrumentation; Computer-Aided Engineering (CAD, CAE) and Design




LOCATION IN BOOKSTORE:




Electrical Engineering




RELATED TITLES:

Maheshwari, Timing Analysis and Optimization of Sequential Circuits (978-0-7923-8321-5, 1998, $139)

Sapatnekar, Timing (978-1-4020-7671-8, 2005, $149)

Kourtev, Timing Optimization Through Clock Skew Scheduling (978-0-7923-7796-2, 2000, $185)





COMPETITION:

Edlund, Timing Analysis and Simulation for Signal Integrity Engineers (Prentice Hall, 0132365049, 2007, $64.00)

Thompson, Intuitive Analog Circuit Design (Newnes, 0750677864, 2006, $65.95)



Electrical Engineering




Analog Filters using MATLAB





AUTHOR:

Lars Wanhammar, Linköping University, Linköping, Sweden




ISBN-13:

978-0-387-92766-4




PAGES/ILLUS:

approx. 530 p., 500 illus., Hardcover




PRICE:

$99.00




AVAILABLE (US):

April 2009




This textbook provides a complete introduction to analog filters for senior undergraduate and graduate students. It covers the synthesis of analog filters as well as many other filter types including passive filters and filters with distributed elements. The material also addresses the basic circuit elements for the filters. Each chapter contains examples as well as problems and the author also provides a list of MATLAB functions.




SELLING POINTS:

  • Contains many examples and end of chapter problems

  • Provides an online solutions manual for instructors

  • Includes a list of MATLAB functions used




MARKET:

Advanced undergraduate and graduate students in the field of signal, image, and speech processing




SUBJECTS:




Signal Processing; Circuits and Systems; Communications Engineering, Networks




LOCATION IN BOOKSTORE:




Electrical Engineering




RELATED TITLES:

Diniz, Adaptive Filtering (978-0-387-31274-3, 2008, $99)

Zaknich, Principles of Adaptive Filters and Self-learning Systems (978-1-85233-984-5, 2005, $74.95)

Su, Analog Filters Second Edition (978-1-4020-7033-4, 2002, $119)





COMPETITION:

Schaumann, Design of Analog Filters (OUP, 978-0195118773, 2001, $139)

Weeks, Digital Signal Processing Using MATLAB and Wavelets (Jones & Bartlett, 0977858200, 2006, $69.95)



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