Epidemiology module of practical skills for mbbs student


Community Involvement and Communication



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Community Involvement and Communication

[Example on immunization]
Community role in supporting immunization

Attempt to involve the community, as much as possible, in each phase of the immunization program- planning, implementation and evaluation.


Planning: HWs should consult communities about service locations and timing to ensure a convenient service (e.g. shifting vaccination hours from mornings to afternoons in areas where mothers are busy in the fields in the morning).
Implementation: Communities can assist with:

  • Arranging a clean outreach site (school, club, Panchayat Bhavan, etc.)

  • publicizing immunization sessions (e.g. through announcements, messages from community volunteers, flags or banners at health centres or village sites that announce when immunization days are taking place)

  • informing community members when the HW arrives at the session site

  • registering patients, crowd-control, and making waiting areas more comfortable (by providing shade and organizing space and seating)

  • health education -disseminating appropriate messages identifying and referring newborns and/or infants who have recently arrived in the community and sharing the list with HW to include in the Immunization register

  • motivating fellow community members to use immunization services to bridge cultural or educational gaps between HWs and caregivers. This is particularly important where knowledge of and participation in

  • preventive services is low

  • transporting vaccines and HWs

  • identifying dropouts and left-outs, making home visits when children are behind schedule, to explain immunization and to motivate caregivers

  • communicating with local people and informing HWs about suspected Vaccine-Preventable Diseases (VPDs) and Adverse Events Following Immunization (AEFIs)

  • monitoring the immunization program by reviewing the coverage data with the health team


Evaluation: Community leaders can contribute by responding to questions about the quality of services.


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