II.2 Basic Concepts
Each of the dimensions will be represented in loosely tied batteries of questions during the in-depth interview.
Dimensions Qualities
Structural dimension:
Stances on importance of education in journalism and received education
Self-regulation in media
--- knowledge of norms
--- interest in them
--- application of norms in practice
Stances on membership in professional organizations and their role in media
--- dilemma solving
Attitude dimension --- job satisfaction
--- job motivation
--- assessment of personal
influence in the society
Social progress dimension --- participation in social networks
--- surpassing social taboos: female driving,
smoking, initiation of a divorce
II.3 Research population
The following research targeted female professionals that worked in the position an editor-in-chief, secretary editor or at some point of their journalistic career were occupying following positions in newspapers and magazines published in Azerbaijan.
In terms of sampling – the method remained unchanged and the purposive sampling technique was used to select research population. Despite, official statistics that states existence of more than 350027 media outlets in Azerbaijan, the number of really functioning media outlets is significantly lower and keeps beneath 300. More importantly, according to leaflet “Gender issue in Azerbaijani media” published in 2011 by the International Federation of Journalists together with the Azerbaijan Journalist Union and the “Coalition for Freedom of Speech and Journalist Professionalism” currently only 30-35% of women are employed in nationally distributed newspapers and 20-25% in regional newspapers.
Moreover, the publication states that “only 10 women of all the editorial-offices surveyed were represented at the decision making level. (JuHi 2011) Thus, when we were able to secure 14 female editors that participated in our in-depth interviews we reached coverage of 99 % of all female editors that work in newspapers or magazines with circulation number of at least 1500 copies.Editors in our research worked at 7 daily, 1 weekly, 2 biweekly newspapers, 3 monthly magazines and 2 were ex-editors and worked as freelancers.
Dostları ilə paylaş: |