B) Measures taken or envisaged by the Member State
The UK encourages compliance with the quotas by means of monitoring. But there are constraints on the extent to which it is practicable for particular channels to meet them, especially if they began broadcasting relatively recently or cater for particular niche interests.
All the channels which do not meet the quotas have relatively small audiences. The main UK terrestrial TV channels — BBC1, BBC2, ITV, Channel 4 and Five — which account for 58% of the total UK audience, all exceed the quota requirements by some margin, averaging 76% of European works and 27% of independent European works.
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