"Sex Sells" Spring 2011 Course Calendar of Events

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“Sex Sells” Spring 2011
Course Calendar of Events

Note: For every individual reading from the packet, there is a brief “Daily Reading Write-Up” due the same day the reading is due. All assignments, without exception, are due at promptly 10:00 a.m. on the day they are due. No late assignments are ever accepted for any reason.






Tuesday

Thursday

Week 1: Introductions and Getting Started with Media Theory

April 5
Today’s Topics:
Syllabus, Course Basics

Meeting your classmates

Introduction to Course Terms and Ideas

Gender Stereotyping in Ads



April 7
Today’s Topics:

Introduction to Media Literacy – History of Feminism Critique

Handout Paper #1 assignment sheet

Discuss Patriarchy



Read for today:

Packet Reading #1: “Gender and the Media” by Gill

Packet Reading #3: “Patriarchy, the System” by Johnson


Week 2:


April 12
Due Today: Activity #1 (Gender Stereotypes in Advertising)
Today’s Topics:

Media Theory and Approaches

Gender Roles and Stereotypes
Read for today:

Packet Reading #2: “Analyzing Gender in Media Texts” by Gill

Packet Reading #4: “We’re all Someone’s Freak” by Smith

Between XX & XY, Chapters 1 & 2 (one write-up covering both chapters)


April 14
Today’s Topics:

Let’s undress some ads!

Film to watch in Class: “Killing Us Softly 4: Advertising’s Image of Women” (34 minutes)

How to Write Paper #1 – Sample papers, PIE, how to organize an essay

Begin discussing Gender Research issues
Read for today:

Packet Reading #5: “Undressing the Ad: Reading Culture in Advertising” by Frith

Packet Reading # 6: “Difficulties in Conducting Research on Gender” by Helgeson




Week 3:


April 19
Due Today: Activity #2 (Watch TV)

Due Today: Rough Draft of Paper #1: Ad Analysis Paper Bring 3 copies with you to class (as well as your ad)
Today’s Topics:
Thesis statements, evidence, and rhetorical appeals (logical, ethical, emotional appeals)

Critically Thinking about Research in the Media


Read for today:

Packet Reading #7: “Advertising and People of Color” by Willson and Gutierrez

Packet Reading #8: “Thinking Critically About Psychology in the Media” by unknown

Packet Reading #9: “Sex, Lies, and Advertising,” by Steinem



April 21
Due Today: Final Draft of Paper #1: Ad Analysis Paper
Today’s Topics:

Biological sex differences

Introduction to Advertising


Read for today:

Packet Reading #10: “Cultural Capital: The Cultural Economy of U.S. Advertising” by Vermehren



Between XX & XY, Chapters 4 & 5 (one write-up for both chapters)

Week 4:

Theoretical Perspectives and Gender Theory

April 26
Today’s Topics:

Introduce Paper #3

Guest Librarian: Aryana Bates visits

Biological sex differences (cont.)


Read for today:

Packet Reading #11: “Believing is Seeing: Biology as Ideology,” by Lorber



Between XX & XY, Chapters 6-end (one write-up for all chapters)

April 28
Due Today: Activity #3 (Toy store)
Today’s Topics:

Evolutionary, Freudian, and Social Theories of Gender


Read for today:

Packet Reading #12: “Gender Socialization, Or How Long a Way Has Baby Come?” by Basow

Packet Reading # 13: “Sex-Related Comparisons: Theory” by Helgeson




Week 5:

Sexuality

May 3
Today’s Topics:

Sexuality: Research and Media

How to incorporate research into your writing (summarizing, paraphrasing, quoting)


Read for today:

Packet Reading #14: “The Secret of My Desire: Gender, Class, and Sexuality in Lingerie Catalogs” by Valdivia

Packet Reading #15: “Human Sexuality: How Do Men and Women Differ” by Peplau

Between XX & XY, Chapter 3


May 5
Due Today: Activity #4 (Personal Ads) Due

Due: Have your groups decided for Paper #3
Today’s Topics:

Receive Paper #2 assignment sheet

Sexual Orientation: Research and Media

Midterm Review


Read for today:

Packet Reading #16: “Designed for (Male) Pleasure: The Myth of Lesbian Chic in Mainstream Advertising “ by Reichert, et. al.

Packet Reading #17: “Masculinity as Homophobia” by Kimmel


Week 6: Men and Media

May 10
Due Today: Midterm
Today’s Topics:

(After Midterm) Film to watch in Class: “Tough Guise: Violence, Media, and The Crisis in Masculinity” (105 minutes)

Let's start Paper #2!
Read for today:

Packet Reading #18: “Advertising and the Construction of Violent White Masculinity” by Katz



May 12
Plan for Paper #3 due
Today’s Topics:

Film to watch in Class: “Hip-Hop: Beyond Beats and Rhymes” (61 minutes)

Aggression and Men
Read for today:

Packet Reading #19: “The Male Consumer as Loser: Beer and Liquor Ads in Mega Sports Media Events” by Messner & Montez de Oca

Packet Reading #20: “Men’s Magazines and Modern Masculinities”




Week 7:

Communication and Relationships

May 17
Due Today: Activity #5 (Breaking a Norm)

Due Today: Rough Draft of Paper #2 (Bring 3 copies)
Today’s Topics:

Paper #3 Progress

Guest Librarian: Aryana Bates visits

Read for today:

Packet Reading #21: “Claiming Jezebel: Black Female Subjectivity and Sexual Expression in Hip-Hop” by Byrd



May 19
Due Today: Final Draft of Paper #2
Today’s Topics:

Media and Body Image: Food, Beauty Products, Plastic Surgery – Controlling the Body

Digital manipulation of images
Read for today:

Packet Reading #22: “The More You Subtract, the More You Add: Cutting Girls Down to Size” by Jean Kilbourne

Packet Reading #23: “Gender as the Next Top Model of Global Consumer Citizenship” by Palmer


Week 8:
Health Issues


May 24
Today’s Topics:

Physical Health – Hygiene products for men and women

Eating Disorders, diet aids
Read for today:

Packet Reading #24: “Women, Weight, and Body Image” by Smith

Packet Reading #25: “Taking Up Space” by Lukoff

Packet Reading #26: “I’m Not Fat, I’m Latina”

Packet Reading #27: “That Time of the Month: Adolescence, Advertising, and Menstruation,” by Merskin


May 26
Today’s Topics:

How to do a Poster for Paper #3

Mental Health and Gender

MLA documentation, introductions and conclusions


Read for today:

Packet Reading #28: “Misdiagnosing the Mind” by Tavris

Packet Reading #29: “Gender Differences in Depression” by Nolen-Hoeksema




Week 9:

PMS and Porn

May 31
Today’s Topics:

Porn, Sex, and the Internet


Read for today:

Packet Reading #30: “The legal line between porn and prostitution” by Colb

Packet Reading #31: “The Pornography Debates: Beyond Cause and Effect” by Boyle

Packet Reading #32: “A Pornographic World” by Jensen



June 2
Due Today: Rough Draft of Paper #3
Today’s Topic:

Internet, social media, reality TV

Film to watch in Class: “Selling Game” (45 minutes)
Read for today:

Packet Reading #33: “Female Chauvinist Pigs” by Levy

Packet Reading #34: “Not the Sharpest Tool in the Shed” by Brown et al

Packet Reading #35: “Is There Anything Real About Reality Programs?” by Lamb and Brown



Week 10:

So now what?

June 7
Today’s Topic:

Gender in Communication

Films to watch in Class: “Deborah Tannen: He Said, She Said – Gender, Language, and Communication” (50 minutes) and “Deborah Tannen: In-Depth” (25 minutes)
Read for today:

Packet Reading #36: “What Makes Marriage Work?” by Gottman & Silver

Packet Reading #37: “Trans-Corporation: A Benefit Analysis of a Transgender Man in a Corporate Setting” by Whitley


June 9

Due Today: Final Draft of Paper #3
Today’s Topic:

Synthesizing the course: What can we do?

Potluck – Class Poster presentations

Review for Final Exam


Read for today:

Packet Reading #38: “Personal Strategy for Increasing Media Literacy” by Potter



Packet Reading #39: “Unraveling the Gender Knot” Johnson

Week 11: Finishing Up!

June 14
Last Day of Class: Take Final Exam





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