What else do you look at? You want some institutional ownership, because they really power a stock higher, but you don't want too
much sponsorship. I would say 1 percent to 20 percent mutual fund sponsorship is the ideal range.
Are there any other important elements that go into the stock selection process? Yes. There should be something new that attracts people to that stock. For example, Reebok had shoes that
were hot. Compaq had a fantastic portable computer. Microsoft was a leader in the software field.
Doesn't that rule out most companies that have been around for a while? Yes. You don't want to be playing General Electric because there is usually nothing really hot or brand new
going on. Occasionally, there are exceptions. For example, General Motors has gone virtually sideways for the last
five years, and it looks like they are trying to turn their situation around.
With General Motors, might the "new" be the recent shift to high styling? Yes, but in most cases, you are going to find the new in emerging entrepreneurial growth companies.
I would imagine if you go through 7,000 stocks, there must be quite a large number that meet your criteria. On average, there are probably only about seventy stocks that meet the criteria, because it is tough to meet
all the conditions. Then I cut those seventy down to about seven.
How do you cut down from seventy to seven? I pick those stocks that have all the characteristics plus a great-looking base pattern. I also look at how the
stock has done in the past. For example, has the stock doubled before? A lot of the stocks I buy have already doubled
and tripled before I buy them.
You actually prefer to buy a stock that has already doubled as opposed to a stock that is in a long base? Yes, because that shows me there is something very unusual going on, and if the situation is that good, a
95
doubling may just be the beginning. It is probably going to double again. To sum it up, I am looking for the strongest
stocks in the market, in terms of both earnings and the technical picture.