Qualitative analysis is outlined as a marketing research technique that focuses on getting knowledge through open-ended and informal communication. This technique is not solely, concerning “what” individuals suppose however additionally “why” they suppose therefore. In this research, the case study research and record keeping will be used which they are the types of quality research methodology. Record keeping method makes use of the already existing reliable documents and similar sources of information as the data source. This data can be used in a new research. This is similar to going to a library. There one will check books and different reference material to gather relevant knowledge that may probably be utilized in the analysis. The case study technique has evolved over the past few years and developed as into a valuable qualitative analysis technique. As the name suggests it is used for explaining a company or Associate in Nursing entity. This type of analysis technique is employed at intervals variety of areas like education, social sciences and similar. This technique could look troublesome to control, however, it is one amongst the only ways in which of conducting analysis because it involves a deep dive and thorough understanding of the data collection methods and inferring the data.
