“Un călător fără cunoaştere este ca o pasăre fără aripi”

156 KPMG, Europe Gets Wires – a Survey of Internet Use In Great Britain, France and Germany, London, 1998.

157 Hyung-Soo, J. and Baker, M., Assessing the market effectiveness of the World Wide Web in national tourism offices, New York, 1998.

158 Cho, W., Connolly D. and Tse, E., Cyberspace hospitality: is the industry ready?, pag. 37-40, 1995.

159 Walle, A., Tourism and the Internet: opportunities for direct marketing, 1996.

160 Murphy, J., Forrest, E. and Wotring, C., Restaurant marketing on the World Wide Web, 1996.

161 Bender, D., Using the Web to market the hospitality, travel and tourism product or service, 1997.

162 Hudart, G., The global view, 1998.

163 Murphy, J., Forrest, E., Wotring, C. and Brymer, R., Hotel Management and Marketing on the Internet, 1996.

164 Gilbert, D., Powell Perry, J. and Widijoso, S., A study of the hotel industry’s application of the Internet as a relationship marketing tool, 1998.

165 Cahill, J., Internet, the power, problems and potential, 1996.

166 Arthur Andersen, The future of Travel Distribution – Securing Loyalty in an Effective Travel Market, 1998.

167 Tellini, A., Models of Hotel Promotion on the WWW, 1995.

168 Arthur Andersen, The future of Travel Distribution – Securing Loyalty in an Effective Travel Market, 1998.

169 Bloch, M., Pigneur Y. and Steiner T., The IT enabled extended enterprise: applications in the tourism industry, 1996.

170 The Economist,10-16 mai, 1998.

171 Pusateri , M. and Manno, J., Travelersbtake to the Net, 1998.

172 Murphy, J., Forrest, E. and Wotring, C., Restaurant marketing on the World Wide Web, 1996.

173 Pegasus Systems, Pegasus Systems to Pay Travel Agents for Internet Hotel Bookings, 1998.

174 Walle, A., Tourism and the Internet: opportunities for direct marketing, 1996.

175 Knodt, D., The future of the travel agent, 1997.

176 Travel Industry Association of America, Travel Agencies Still Preferred Source for Travel Information, 1998.

177 Bloch, M., An open letter to travel agents – survival tips for the electronic era, 1996.

178 Pollock, A., The impact of Information Technology on Destination Marketing, 1995.

179 Reinders, J. and Baker, M., The future for direct retailing of travel and tourism products: the influence of information technology, 1998.

180 Mutch, A., The English Tourist Network Automation project: a case study in interorganizational system failure, 1996.

181 WTO, Hotel industry think tank reveals extent of Internet revolution, 1997.

 Acest studiu de caz a fost realizat de Peter O’Connor, profesor la Institutul de Management Hotelier International

(IMHI).

 Acest studiu de caz a fost realizat de Peter O’Connor, profesor la Institutul de Management Hotelier International

(IMHI).

 Acest studiu de caz a fost realizat de Peter O’Connor, profesor la Institutul de Management Hotelier International

(IMHI).

182 Schmid, B., Electronic markets in tourism, 1994.

183 Wolff, C., Tapping into the travel bazaar, 1996.

184 Odell, M., Smart cards to chip in – Europe, 1996.

185 French, T., The future of Global Distribution Systems, 1998.

186 Pollock, A., The role of Electronic Brochures in Selling Travel: Implications for Business and Destinations, 1995.

187 Schaeffer, B., Using technology to reach the travel trade, 1994.

188 Heintzeman, S., Marketing through technology, 1994.

189 Vlitos-Rowe, I., Destination databases and management systems, 1992.

190 Sykes, L., Power traveler, 1998.

191 Kingsley, I. And Fesenmaier, D., Travel information kisks: an emerging communications channel for tourism industry, 1995.

192 Pollock, A., Creating intelligent destinations for wired consumers: a conceptual framework and its Scottish application, 1997.

193 Edwards, G., Dawes, C. and Karcher, K., The Imminus travel and tourism Intranet, 1998.

194 Moran, N., Business to business links: now the attention turns to Extranets, 1997.

195 Athur Andersen, The Future of Travel Distribution – Securing Loyalty in an Effective Travel Market, New york, 1998.

196 Vlitos-Rowe, I., The Impact of Technologuy on the Tracvel Industry – Developments and Trends, 1995.

197 Bloch, M., Pigneur, Y. and Steiner, T., The IT enebled extended enterprise: applications in the tourism industry, 1996.

198 Bloch, M. and Segev, A., The impact of electronic commerce on the travel industry – an analysis methodology and case study, 1997.

199 Manente, M., Minghetti, V. and Mangilli, V., The electronic management of business travel: an integrated approach, 1998.

200 Christensen, E., The booking process: the developers perspective, Paris, 1998.

201 Bennett, R., The booking process: the developers perspective, 1998.

202 Financial Times Service, 1998.

203 Bloch, M., An open letter to travel agents – survival tips for the electronic era, 1996.

204 Pollock, A., The impact of Information Technology on Destination Marketing, 1995.

205 Bennet, M., Information technology and databases for tourism, 1996.

206 Wingfield, N., Up in the air – digital TV is coming, 1998.

207 Olsen, M., Events Shaping the Future and their Impact on the Multinational Hotel Industry, 1997.

208 Dombey, A., Separating the emotion from the fact – the effects of new intermediaries on electronic travel distribution, 1998.

 Acest studiu de caz a fost realizat de Peter O’Connor, profesor la Institutul de Management Hotelier International

(IMHI).

 Acest studiu de caz a fost realizat de Peter O’Connor, profesor la Institutul de Management Hotelier International

(IMHI).