Which it is the communication strategy that suits us according to our objectives? What qualities of social networks we must know?



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Which it is the communication strategy that suits us according to our objectives? What qualities of social networks we must know? What are the objectives of preferential communication for a specific social network Who are the recipients of messages which are forms of interaction in each of the social networks What are the most used social networks in the world What are the interests of users of social networks. Establish categories of users according to their professional or technical expertise, personal interests, ages and cultural traditions and frequency of use of different social networks What is Internet accessibility in different regions of the world Determine which are the social networks that offers greater technical facilities for interactions

  • Which it is the communication strategy that suits us according to our objectives? What qualities of social networks we must know? What are the objectives of preferential communication for a specific social network Who are the recipients of messages which are forms of interaction in each of the social networks What are the most used social networks in the world What are the interests of users of social networks. Establish categories of users according to their professional or technical expertise, personal interests, ages and cultural traditions and frequency of use of different social networks What is Internet accessibility in different regions of the world Determine which are the social networks that offers greater technical facilities for interactions



THE USE OF THE WEBSITE BY INSTITUTIONS

  • THE USE OF THE WEBSITE BY INSTITUTIONS

  • Help increase their visibility. Share their own databases and other related institutions. Repositories of research and publications

  • Make statements on the activities of the institution to its members and concerned public

  • THE USE OF BLOGS

  • Blogs can be used to facilitate group working, a number of commentators argue that Blogs encourage reflective learning (Chen et al., 2005). Educators are using Blogs in many ways including as online portfolios.

  • .







Is a social network for professionals, aimed at making connections between business professionals and to achieve. One of the features of LinkedIn is that you can publish data as work experience, education, web pages and recommendations. Besides allowing contact with other members usually focused on a specific professional field.

  • Is a social network for professionals, aimed at making connections between business professionals and to achieve. One of the features of LinkedIn is that you can publish data as work experience, education, web pages and recommendations. Besides allowing contact with other members usually focused on a specific professional field.



The main purpose of LinkedIn is to promote what they call professional connections, which are graded, and can be used for: Apply for a job or business opportunities based on recommendations from a connection. Connections can be used second grade and higher to establish contacts with business or professional purposes. You can create groups for users with common interests, such as by professional area.

  • The main purpose of LinkedIn is to promote what they call professional connections, which are graded, and can be used for: Apply for a job or business opportunities based on recommendations from a connection. Connections can be used second grade and higher to establish contacts with business or professional purposes. You can create groups for users with common interests, such as by professional area.



is one of the most popular social networks around the world. With millions of users connected to each other, it offers great opportunities of communion to those who are part of this network.

  • is one of the most popular social networks around the world. With millions of users connected to each other, it offers great opportunities of communion to those who are part of this network.

  • Allows registered users to create profiles, upload photos and video, send messages and keep in touch with friends, family and colleagues. The site, which is available in 37 different languages, includes public features



Interacts with other social networks. It allows post their images and message

  • Interacts with other social networks. It allows post their images and message

  • Within each member's personal profile, there are several key networking components. The most popular is arguably the Wall, which is essentially a virtual bulletin board. Messages left on a member's Wall can be text, video or photos. Another popular component is the virtual Photo Album.



Which are the most popular social networks worldwide in 2016?

  • Which are the most popular social networks worldwide in 2016?

  • Popular social networks worldwide prepared by Statista gives a clear picture with Facebook ruling supreme. This won't be a shock to anyone! With over 1,590 million active users, it holds an 18% market share, 7% more so than its closest competitor, the Facebook-owned, WhatsApp.  

  • http://www.smartinsights.com/social-media-marketing/social-media-strategy/new-global-social-media-research/



Which are the fast growing social networks?

  • Which are the fast growing social networks?

  • Every marketer has limited time for social media marketing, so which social network should you focus your efforts on? This compilation from Statista on the growth of Twitter shows how it compares to Facebook, WhatsApp and China's WeChat  - it's clearly losing ground - sad since we love it!



Social network popularity by country

  • Social network popularity by country

  • If you pick out your country it's probably way behind the countries in which these four core social networks are most popular. Indonesia, Philippines, Mexico, India and Brazil are in the top 10 for each with significantly higher levels of use than the US, UK and European countries.



Which is the most engaging social network?

  • Which is the most engaging social network?

  •  This chart from Comscore shows engagement in terms of time spent on the platform vs reach among the millennial demographic. It's interesting to see how effectively Facebook dominates, but also interesting to see how well Snapchat is doing in terms monthly usage per visitor.



Use of social networks by different demographics

  • Use of social networks by different demographics

  •  This chart is striking for the similarity of usage across different age groups. It shows that the social networks are now at a stage of maturity where they give opportunities to reach all age and gender groups. The exceptions to this are Instagram and Tumblr which are clearly popular with younger age groups.



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