Integrated Analysis of Quality Use of Pathology Program (qupp) Final Reports


Consumer Focus and Information Strategies



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Consumer Focus and Information Strategies

The Quality Use of Pathology Program (QUPP) sought to engage consumers in a meaningful dialogue to increase their knowledge base about the quality use of pathology and identify consumer issues related to pathology. This was achieved through three projects (Table 10) which highlighted the increasing importance of engaging with consumers as legitimate stakeholders in the health system.


These projects revealed consumer issues predominantly based on a need for improved communication and engagement, especially around the benefits and risks of pathology, and the need for comprehensive information strategies to address their concerns. As a consequence, areas for future consideration identified through this integrated analysis include:

  • Best practice web-based guidelines for consumers regarding pathology self-collections.

  • Information strategies to inform consumers about the status and progress in the areas of eHealth and rural and remote issues.

  • Develop more information resources for the website www.labtestsonline.org.au (LTOAU).

  • Implement a consistent, ongoing communication campaign to inform consumers and health care workers about the existence of LTOAU, highlighting it as an independent, trustworthy source of information about pathology.




Project Name

Grant Recipient/s

1

Quality Use of Pathology Consumer Consultation Project (2010)

Consumers Health Forum of Australia (CHF)

2

Benefits and Risks of Pathology Testing (Current)

Royal College of Pathologists of Australasia (RCPA)

3

Lab Tests OnlineAU Stage 1 (Current)

Australasian Association of Clinical Biochemists (AACB)

Table 10: Reports Summarised for Consumer Focus and Information Strategies

Quality Use of Pathology Consumer Consultation Project (2010)

Description


This project sought to engage, inform and consult with health consumers to identify issues of importance to consumers regarding the quality and use of pathology.

Grant Recipient


Consumers Health Forum of Australia (CHF)

Aims

  • to establish an evidence base through consumer consultation to identify consumer issues, including gaps and opportunities and facilitators and barriers to quality use of pathology

  • to suggest strategies that would make the pathology experience more appropriate for consumers.


These aims were achieved by this project.

Outcomes

  • A series of eight jurisdictional workshops were carried out across Australia in late 2009.

  • A national workshop was held in Melbourne in March 2010 which brought together consumers and pathology stakeholders to discuss issues raised in the jurisdictional workshops.

  • Continued input was sought from consumers.

Findings

  • Issues discussed in consultations included:

    • safety and quality of service

    • equity of access including availability and affordability

    • adequate availability of an appropriate workforce

    • communication between consumer, referrer and provider

    • privacy

    • Point of Care Testing (PoCT) and cost

    • Direct Access Testing (DAT)

    • rural/remote issues that relate to pathology

    • eHealth and access to pathology results

    • genetic testing.

  • Two key issues identified by consumers were the importance of improving consumer health literacy, and the need for more and better information to be communicated to consumers prior to testing.

  • Consumers were also concerned about how to best ensure all consumers receive this information including those from culturally and linguistically diverse (CALD) backgrounds, people with disabilities and those with low literacy, given the demands on the time of General Practitioners (GPs) and Specialists.

  • It was also seen as essential that the information provided is correct, clear, up-to-date and comprehensive, and that consumers have the opportunity to seek additional clarifying information.

Recommendations

  1. The development and implementation of tools to prompt health practitioners to provide better quality information for those undergoing or considering pathology testing.

  2. The development and provision of generic Quality Use of Pathology (QUP) information to consumers.

  3. The development of resources to enhance self-management skills and capabilities for consumers.

  4. Prompt access to results for consumers and prompt explanation of their meaning followed by written information on those results and subsequent recommendations.

  5. Introduction of a Medicare Item Number for a ‘Pathology Results’ consultation with a GP or other requesting practitioner.

  6. Investigation of more widespread implementation of PoCT.

  7. Workforce initiatives to deal with the shortage of expertise.

  8. Increased funding to aid the expansion of mobile collection services to more rural and remote communities.

  9. Improved availability of telemedicine services, particularly for the explanation of results.

  10. A greater emphasis on informed financial consent for pathology services.

  11. Ongoing consumer consultation and input into any changes to current pathology funding arrangements.

  12. Creation of stronger links with other accreditation processes.

  13. Implementation of a transparent complaints process to encourage and review consumer complaints in relation to pathology testing.

  14. Credentialing of the people who collect samples at collections centres.

  15. Continued consumer education about the role of eHealth in improving privacy by enabling secure electronic transmission of information, and the benefits to consumers in improving communication, efficiency, safety and quality.

Key Project Learnings

  • Consumers across States and Territories expressed differing experiences and views on what is currently occurring in the pathology field, and also about what they hoped to see happen in the future.

  • Consumers agreed on the need for quality, safe, accessible and affordable pathology services.

  • Consumers expect providers and practitioners to listen to them and consider their views when making pathology requests, taking samples and conveying results.

  • Consumers believe pathology is an area where further work needs to be undertaken with consumers.

Follow on Initiatives and Projects

  • Benefits and Risks of Pathology Testing

  • Effective Communication of Pathology Results in Requesting Practitioners and Consumers on page 125

  • Best Practice in Pathology Requesting and Reporting Workshop on page 167.

Areas for Future Consideration

  • Best practice web-based guidelines for consumers regarding pathology self-collections.

  • Information strategies to inform consumers about the status and progress in the areas of eHealth and rural and remote issues.

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