| Benchmarkıng Applıcatıons In The Internatıonal Logıstıcs Companıes
One of the main components of international trade is transport. Companies operating within the transport field have to be in competition with one another to maintain their existence.
Companies saving for the transport industry have targetted to improve the service quickly under competitive conditions as well as increasing their competition strength. Hence the necessity of developing various techniques to meet the customers’ expectations and bettering up company productivity and performance. In this regard several productivity measurement techniques have been on the agenda giving rise to application of benchmarking in the form of sampling, comparing.
Benchmarking is a management technique of comparing for companies aiming at continuous bettering. It ensures bettering the product are service quality, meeting the customers’ satisfaction
Despite such applications have been widely stuck in automotive, electronics and pharmaceuitical products / industries, it is nevertheless rarely applied in the transportation sector. Such studies have been less than a few in Turkey.
It is aimed in this study to increase the productivity and performance of logistical companies by way of benchmarking methods. According to this subject, the type of benchmarking implemented and the data representing the factors which were used in benchmarking applications, tried to determine correctly.
A Competing benchmarking is applied for companies involved in international logistics companies in Turkey having operated Freight Forwarders in air cargo sector in which the rate of competition is high in this type of benchmarking, data envelopment analysis which is one of the methods for determining the best alternative is used.
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