Concept Exchange Programmes

Introduction

• Introduction

• Concept

• Exchange Programmes

• Socio Political Imperatives

• Objectives

• Historical background

• Value Proposition

• Key Stake Holders

• Overview of Project Phases

• Why Liverpool FC

• Why Nelson Mandela Bay

• MM Multimedia

• Benefit to the Community

• Conclusion

This shall be called The NELSON MANDELA BAY LIVERPOOL FOOTBALL ACADEMY.

• This shall be called The NELSON MANDELA BAY LIVERPOOL FOOTBALL ACADEMY.

• Total & scientific development of football players in SA

• Intake of Kids (boys n girls)from u -7 to u-12 as kids based at homes, attending schools from home, after school academy sessions.

• Intake of Boys u15 and u-17 for the Academy, to be provided with accommodation, transport to and from school, recreational facilities, medical, life skills and physiological needs.

• Media, Psychological and Financial management development.

• Coaches identified and supplied by and through Liverpool FC

• Nelson Mandela Metropolitan University to absorb post matric students into sports related diplomas and degree programs

• First or second division football club secured for development high intensity participation and competitive purpose.

Once a year visit event for mass participation,

• Once a year visit event for mass participation,

• Coaching the schools football coaches
• Talent Scouting in the Academy for Liverpool international opportunities
• Coaching Clinics

• Liverpool coaches come to SA

• Transfer of Skills

• Football Administration and Marketing Skills development

Government’s investment into 2010 FIFA World Cup

• Government’s investment into 2010 FIFA World Cup

• World Cup Stadium
• Coaches development
• Training facilities
• Transport and Road infrastructure
• Disaster Management (safety & security)
• Port Elizabeth International Airport

• Job Creation

• Racial integration

Total football development of the child.

• Total football development of the child.

• Sustain 2010 World Cup legacy.

• Bring about a sustainable football solution in the NMB

• Creating access for mass participation in the metro’s most loved sport

• Social transformation impact

• Sustainable livelihood /wellness

• Create a Liverpool Brand Presence in SA

It all began in the 19th century when British came to the shores of our country

• It all began in the 19th century when British came to the shores of our country

• 1st documented match in 1862 in Nelson Mandela Bay Metro Municipality (PE)

• 26 September 1961 FIFA Announcement

• Even so the game continued in townships

• Diski influenced style

• Soccer captured our hearts (Lives have been lost)

• September 1992 1st junior international game

Formation of popular teams like :

• Formation of popular teams like :

• Orlando Pirates (1937)
• Moroka Swallows (1947)
• Kaizer Chiefs (1970)

• It changed lives in burgeoning squatter camps

• Football humanised the lives of SA & brought joy to people with little to cheer about

• Football became a political platform for oppressed Blacks for delivery of key messages.

Considering the period of International exclusion we managed to achieve :

• Considering the period of International exclusion we managed to achieve :

• 1996 CAF Championship
• 1998 CAF Runners up
• 1998 1st world cup appearance
• 2010 Fifa world cup hosting

• Sponsorship investments

• League rated amongst the best in the world

Franchise of a top Football brand (Liverpool) in the world

• Franchise of a top Football brand (Liverpool) in the world

• Best programs and advanced academy facilities

• Enhancement of Content of the school

• Exclusive use of the brand

• Exchange programs

• Support to the establishment of the school

• NMB - “SA Home of Liverpool”

LIVERPOOL FC

• LIVERPOOL FC

• One of the world’s most famous football clubs

• Founded in 1892

• England’s most successful club – over 40 major honours

• 18 x League Titles

• 7 x FA Cups

• 5 x European Cups

• 3 x UEFA Cups

• 15 x Charity Shields

• 3 x European Super Cup

• Produced players of note : Steven Gerard, Michael Owen , etc

Nelson Mandela Bay (Port Elizabeth, Uitenhage, Despatch and Colchester), an excellent value-for-money-family-fun-in-the-sun-holiday destination, named after Nelson Mandela - humanitarian, freedom fighter and is regarded as the "official" gateway to the scenic Eastern Cape Province and the world renowned Garden Route

• Nelson Mandela Bay (Port Elizabeth, Uitenhage, Despatch and Colchester), an excellent value-for-money-family-fun-in-the-sun-holiday destination, named after Nelson Mandela - humanitarian, freedom fighter and is regarded as the "official" gateway to the scenic Eastern Cape Province and the world renowned Garden Route

• Successful hosts of the 2010 FIFA World Cup South Africa, this city hosted 8 top World Cup games resulting in much needed growth of the passion of the game of soccer

• There are incredible football development opportunities in the city and much is awaited from the powers that be, to invest in the growth of the sport of the people.

Tourism

• Tourism

• SMME’s opportunities

• Economic impact

• Crime reduction

• Moral regeneration

• Association with top international Football brand “SA Home of Liverpool”

• NMBM international exposure

Concept buy – in by key stakeholders and agreements signed

• Concept buy – in by key stakeholders and agreements signed

• Corporate identity and branding

• Funding and sponsorship secured

• Municipality land identified and development of property follows

• Coaches and support staff contracted

• School Curriculum and program designed

• Post matric courses identified

Trials for kids selection

• Trials for kids selection

• Media partners secured

• Launch event

• Initial learners absorbed and program kick off

• SAFA lower league club franchise secured

• School – Parent platform formed

• Opening of other Satellite Campuses

Academy’s first team competitive football involvement commences

• Academy’s first team competitive football involvement commences

• Liverpool FC Nelson Mandela Bay off - season camps

• Liverpool SA supporters office & shop launched

• Player exchange program commences

• Liverpool TV satellite office opens

• Liverpool City and Nelson Mandela Bay embark on other investment and social bilateral opportunities

Passion for development

• Passion for development

• Wealth of experience in soccer consultancy

• Good relations both with Private and Public Sectors

• Conduit for realization of dreams

• Architects to the field of Excellence

Host Family days at the academy

• Host Family days at the academy

• Provide coaching workshops for local schools

• Support Moral Regeneration initiatives

• Exposure to Liverpool legends

• Use of World class facilities for Schools Soccer Tournaments

• Exposure through Liverpool TV satellite

Nelson Mandela Bay Metro Municipality

• Nelson Mandela Bay Metro Municipality

• Liverpool FC

• Nelson Mandela Metropolitan University

• Strategic High Schools

• Eastern Cape Provincial Government

• National Government

• South African Football Association

• Sponsors

• Parents